Pascon, a family-owned and operated waste hauling company located in Lexington, South Carolina, hoopo, a leading asset tracking solution provider, and Starlight Software, a provider of fleet management software, have joined forces in a strategic partnership aimed at advancing the waste hauling management sector with cutting-edge technology. With over 50 years of experience, Pascon has established itself as a leader in waste hauling, delivering exceptional services while prioritizing customer satisfaction. Pascon has always been at the forefront of embracing technology to stay ahead of the curve and optimize its operations. 

Hoopo’s advanced asset tracking solutions will provide Pascon with better asset visibility, enabling real-time tracking and monitoring of assets, resulting in improved service validation, operational efficiency, and enhanced customer service. Additionally, hoopo’s innovative technology will enable Pascon to enhance asset utilization through dwell time monitoring and reduced out-of-place resources. 

“We are thrilled to provide PASCON with an end-to-end visibility solution for their dumpster fleet. The combined offering with our partners, Starlight Software, will optimize operations efficiency, minimize the ecological footprint, and deliver superior experience to end customers” said Ittay Hayut, CEO of hoopo. “This partnership is a significant step forward for the digitization of the waste hauling management sector, and we are proud to be at the forefront of driving innovation and efficiency in the industry.” 

Starlight Software’s ERP software will further optimize Pascon’s fleet operations, including customer profiling and billing, route planning, scheduling, and performance analytics, improving operations efficiency and driving profitability. This will enable Pascon to streamline its operations, reduce costs, and improve overall fleet efficiency. “We are excited to partner with hoopo and Starlight Software to leverage their state-of-the-art technology for our waste hauling operations,” said Tripp, Director of Technology Advancement at Pascon. “The combined offering provides Pascon with real-time visibility into the location and condition of our assets, allowing us to optimize our operations and deliver a superior experience to our customers”. 

This partnership marks a significant milestone in the waste hauling management sector, with Pascon, hoopo, and Starlight Software leading the industry in driving innovation, efficiency, and sustainability. 

For more information, contact Tap Leemor, VP of Marketing & Partnerships at hoopo, at (424) 214-1561, e-mail [email protected] or visit